About us

Direct Wholesale Services (DWS) is a local, family owned business serving commercial customers and the general public in Coffs Harbour and surrounding areas since 1965.

The business is now owned and operated by Barry and Deb Ford who have lived in the area for approximately 5 years. Their daughter Alex is also a director.

Barry comes from a business background having been the CFO of a number of large family owned businesses in Australia and overseas.

Deb has a background in education, libraries and journalism.

With the support of an outstanding team, a number of whom have been with the business for more than 10 years, Barry and Deb look forward to building on the DWS tradition of providing you with exceptional service and quality products at a reasonable price.

Contact us or call in soon, there’s often a fresh brew of coffee available!

DIRECT WHOLESALE